Supersize your countertop capacity with our NEW Flexeserve Zone XTRA

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Offer a range of high quality food
Circle K - Fresh food, fast

High convenience at the highest quality

At Flexeserve, we know hot food needs to be kept at its best for real satisfaction. Only with our unique hot-holding technology can you keep food at just-cooked quality for longer than ever thought possible.

Now your customers can enjoy hot grab-and-go more than ever before. No long lines, no complaints – just incredible food, available whenever you need it.

See our live panel

Flexeserve Inc. President, Dave Hinton will be hosting a live panel with key executives from Circle K and Gate Petroleum. They’ll be discussing exciting new innovations in equipment and packaging that are making big changes in their operations.

Make sure you stop by Ballroom B – October 8, 9.15 am – 10.15 am (PDT) to listen in.

Find us at NACS

Flexeserve’s presence at NACS is going to be our biggest yet as the expo comes to the Las Vegas Convention Center. Find us at Booth C5147 in the Central & North Hall, October 8-10 and meet our team of hot-holding experts.

Get ahead of the crowds and book your meeting in advance today! Our team’s calendars are open now to show you how to reinvent your c-store experience.

Read our team's profiles

Discover our range of Countertop units at NACS

Create cash, right at the counter

Add a sense of impulse at your store to boost sales and profit margins, with 73% of Americans admitting the majority of their purchases are unplanned.*

Now you can act on this with our range of Countertop Zone units. Featuring our game-changing, hot-holding technology, these compact, space-saving options are ideal for your c-store.

Choose our original Countertop, perfect for two tiers of food visibility, right at the register. This is also available in Rear Feed, helping you tackle busy dayparts with ease. And our latest addition to the range, Flexeserve Zone Xtra, features 80% more capacity for even bigger sales opportunities.

*capitaloneshopping.com

NEW product for NACS

Coming in 2025, we’re changing the game again with Flexeserve Zone Lite, our first product developed specifically for c-stores.

Compact, ultra-lightweight, stackable and accessible for any budget, Lite is a great ‘starter’ unit if you’re new to hot-holding, or the perfect way to expand a current operation. Move Lite anywhere with a 120V power supply to attract customers to top selling or LTO items, accelerate impulse buys or create in-store Micro Market areas.

NACS Cool New Products

Vote for Flexeserve Lite

Help Lite become one of NACS’ Cool New Products. Simply scan the QR code in the Preview Room to register your vote and easily find us on the expo floor. There, our team of hot food specialists can talk you through Lite’s game-changing features and industry-leading technology.

Sell more and waste less with these Countertop benefits

Discover the Flexeserve Zone Countertop at NACS
Countertop – 2 tiers of tempting food visibility
Showcase LTOs in our units
Showcase irresistible LTOs
See XTRA at NACS
XTRA – 80% more countertop capacity
Sell more and waste less
More food variety, more sales at the register
Discover our Rear Feed unit at NACS
Rear Feed – tackle busy dayparts with ease
Waffles and fruit
Pastrami sandwich
A range of Mexican favorites
Hold onto your burger's quality for longer

Developing a menu full of choice

With the rapidly rising popularity of grab-and-go in c-stores and a massive, 160 million Americans visiting daily, your customers are expecting more from your menu.

From classic cheeseburger and pizza options – to beefy burrito bowls, sticky Szechuan pork noodles or deliciously sweet, hot waffles and syrup – the opportunities are limitless. Find us at Booth C5147 and discover how we can help you create a menu packed with dishes that offer unbeatable quality and taste.

See how Flexeserve is ahead of the competition at NACS
XTRA uses our patented airflow technology

Results that speak for themselves

Only Flexeserve has given hot-holding the attention needed to achieve the impossible. Our unique 3D heat recirculation technology keeps moisture locked in for food that tastes like it’s just been made, even hours later!

But the competition just can’t say the same …

Our research shows they see quality losses of up to 50% in under 90 mins and losses of up to 90% in 120 mins. Food held by a Flexeserve unit, however, keeps that perfect texture and taste for longer than ever thought possible.

Find your Solution

Take your first step towards true hot-holding!

Flexeserve Solution, the industry’s only hot-holding service, puts you right at the center of our expertise. From the menu you’re serving, to cook methods, the right Flexeserve unit for you and even the correct packaging, we’ll show you the best options from start to finish.

Discover Connect at NACS
Connect being used

... then get Connected

Part of Flexeserve Solution, Connect by Flexeserve gives you the power to completely automate your hot food operation – all at the touch of a button.

With its unique, cloud-based system, Connect enables you to schedule when to turn on or off product shelves or entire units, adjust temperatures, and so much more.

Connect by Flexeserve

Talk to our team

We’re already helping a major c-store customer use Connect at 1,000 locations to potentially save millions of dollars in waste and energy costs. Find out how you can make your own savings with a Connect demo at NACS.

Our customers

The multi-award-winning Flexeserve Zone introduced the world to true hot-holding, allowing for unbeatable food-to-go quality.

Flexeserve Zone

Display a wider variety of food for improved sales potential – Xtra gives you 80% more capacity than our other countertop products.

Flexeserve Zone XTRA

Our range of countertop units means you can enjoy our world-renowned hot-holding technology, even when floor space is limited.

Flexeserve Zone Countertop

The ideal solution to the lunch rush, our Rear Feed range enables you to restock from behind the counter to maximise speed and efficiency.

Flexeserve Zone Rear Feed

The perfect all-rounder, Flexeserve Hub offers high capacity to elevate both your front-of-house or back-of-house operations with ease.

Flexeserve Hub

The first service to introduce cloud-based automation to the world of hot-holding. Control your entire operation at the touch of a button.

Connect by Flexeserve

Improve your hot food-to-go offering

Discover more about Flexeserve

Make an enquiry

Our accreditations and memberships

UKCA certification logo CE certification logo CB certification logo ETL sanitation listed logo ETL listed logo Conforms to Standard UL 197 and NSF-4. Certified to CSA Standard C22.2 No. 109. ISO 9001, ISO 14001, ISO 45001 Real Living Wage logo Greater Birmingham chamber of commerce logo Greater Birmingham transatlantic chamber of commerce logo FEA logo The British Sandwich & Food To Go Association MAKE UK MAKE UK, The Manufacturers' Organisation Alcamus logo Specifi logo AutoQuotes